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WE DO DESIGN. Watermark Design is an award-winning design firm offering Charlottesville, VA graphic design and Web design services including identity and logo design, collateral, advertising, marketing, label design and everything web. We specialize in branding your business from inception to completion. Don't just be the best, look like the first-class business that you are. Contact us today.

 

Last Updated ( Monday, 08 August 2011 )
 
what's new
Written by Darcey Ohlin   
Beer label design The DielineBlue Mountain Barrel House Bottles Featured on The Dieline We are so excited to be featured on this industry-leading package design site! Check out more of our packaging design/label design here.
 
 
Blue Mountain Beer Bottle Designers'BRAND' New Beer Bottle Designs Released: A few months ago Blue Mountain Brewery approached us with the opportunity to brand their new venture, Blue Mountain Barrel House. We have since had a blast designing the logo, beer bottle/label designs, the website design (coming soon!) and more - we can't wait to share it all as their doors open. Check out more of our packaging design/label design here.
 
 
 Emmas marketing award for print advertisingWatermark Brings 2 EMMA Awards home! At the 2012 Central Virginia Marketing Excellence Awards (the EMMAs) Watermark won both Print Advertising for the McIntire Park Planning Awareness Campaign and the People's Choice Award (it's first year as a category!) for the Virginia Film Festival 2011 Campaign. What a great field of competitors, we are thrilled that we were recognized again this year as a leader in the Central Virginia/Charlottesville Graphic Design and Marketing Industry. 
 
Barren Ridge Wine Label RedesignBarren Ridge Vineyards Releases NEW label Redesign! While not available for retail purchase yet, we are excited to share the new wine label design for Barren Ridge Vineyards. Clean, classic and reflective of the level of wine they create, these new labels also tell the story of their vineyard! Pick up a bottle this fall to learn about their history and figure out why the hand-drawn apple crates now represent them. Check out more of our wine label design here.
 
 
va wine label design article from c-ville weeklyWatermark featured in C-ville Weekly article:  Judging A Wine By It's Label : When the Outside Matters More than the Inside The article discusses the rebranding of a few of our wine clients, Afton Mountain Vineyards, Virginia Wineworks and the new wine label design for Ankida Ridge Vineyards!
 
 
 
 
 
 
 
 
You don't have to be a naked cowboy to stand out in 2012! 
Click here to read about some branding/marketing tips for the new year!   
 
 
Jaggers Logo Design CharlottesvilleThank you to Jaggers Communications for trusting us with their new brand/logo design! Do you see the initials? Jaggers Communications's tagline is 'Change the Conversation' so we took a new twist on the 'ol speech bubble!  
 
 
charlottesville website design Thank you to NT Brinkman for trusting us with your brand refresh! Their new website demonstrates their work and then follows up with their expansive experience as you dive into the website, highlighting client testimonials. We enjoyed designing a clean, simple site that focused on the work! Visit the site and other web designs here.   
 
 graphic design package designWe had a blast working with WishWish USA to create the graphic design for their new marketing promotion. A series of several mailers, each with it's own treat, this is not your traditional company! Keep your eye out for their convertibles around town- you might just get a ride plus an 'experience'! 
 
 
 
Virginia File Festival Ad Campaign and Branding
Virginia Film Festival Posters Revealed! 
We are so excited to be partnered with the VA Film Fest this year!  The new campaign was recently revealed and we are hard at work on the rest of the collateral! We hope to see you there! 
 
 
 
 
 
 
 
 Fortune.com article Watermark Featured on Fortune.com/CNN Money!
 We recently got a call for an article on summer staffing from Fortune.com, here's the article !
 
 
 
 
 
 
 
 
 
 
 
 Inproduction watermark design interview Watermark Interviewed on InProduction
We were really excited to be featured next to so many accomplished professionals! Thank you for including us. Click here to listen in.
 
 
 
 
 
 
 
 
 
 
 
advertising design
We've been busy branding local businesses!
Check out some of our most recent ads for the clients we love. The picture to the left includes VA Vet Specialists , Meadowcreek , Rebecca's Natural Food and The City Of Charlottesville [Smith Aquatic] .
Click here for more ad design.
 
 
 
 
 
 
 
 
CBIC Gala Invitation Design
 
CBIC Visits The History Of Innovation Through Custom Illustrations
Creating an identity for a business awards event doesn't necessarily sound like a place you get to excercise much creativity but that is not the case when working with the Charlottesville Business Innovation Council- we were honored to be chosen to design the 2011 campain for the CBIC Gala.  We hand-illustrated their evolutionary scale of innovation for the CBIC Awards collateral which includes ads, programs, and mailers to celebrate the amazing individuals and companies that have done such incredible things for our community.  Click here for more of our print work & graphic design.
 

 
 
tensix custom wordpress website designTenSix Custom Wordpress Web site launch!
A national consulting firm, TenSix needed to be able to play with the big boys that court Amazon and the like. While still looking clean and professional, they needed something that would also stand out against all the corporate white [or blue] noise. A little bit of [purple] bravery goes a long way in setting a brand apart without taking it over the edge. From logo to Web site we really enjoyed branding this great company!  Click here to visit their site.
 
Click here to view our other Website designs
 
 
 
 
 
 
Eyetellect custom wordpress website designEyetellect Custom Wordpress Web site launch!
A long time client, Eye Response Technologies, is now Eyetellect after a recent buyout. With the new name came a new focus, eye tracking software for marketing and other purposes. We designed their new home page to call out the 4 major uses for their product so that you can immediately dive into whichever area you need instead of trying to dig through to find what you want. Thank you Eyetellect for trusting us again with your new site! Click here to visit their site.
 
 
 
 
 
virginia wineworks wine labelsThank you to Wineworks for having us out to help them box their new revolution in a box, and our packaging design, Virginia's first winery to sell premium boxed wine! Here is the article!

  wineworks bottle design
 
 
 
 join ad campaign and websiteWe recently designed the branding and Website for the new Albemarle County volunteer program. There is a wide array of volunteers from women to men, young to old, and everyone JOINS for a different reason, whether it is personal or for the greater good, so we thought the tagline- JOIN - FOR YOU, FOR EVERYONE. worked across all the reasons. The new design addresses a lot of the 'reasons' in the graphic as well as highlighting testimonials from a diverse group of volunteers. The design you see was the basis for the upcoming advertising campaign. Thank you Albemarle and thank you to all of our volunteers! 
 
 
 
 wordpress web developmentThank you to Kandi Comer Golf for choosing Watermark to design their new Wordpress Web site! Complete with blog for recent news, Kandi can now keep customers up to date on upcoming schools, lessons and events. Check back often for their golf tips and videos.
Visit the site here .
 
 
 
 
 
 
 the survival kit charlottesville advertising campaign
 
 
 
 wordpress content managementIntroducing the new Integrity site!
Thank you to Integrity Home Contractors for selecting Watermark to redesign their website with a new wordpress content management system and a sleek new look that reflects their attention to detail and high end work. These guys pride themselves on Integrity, so their name is fitting. 
 
 
 
 
 
 
 
 
website awardsWatermark wins Web Design Award!
Thank you the Theater Seat Store for considering the AV Company website in their 2010 Web Awards. "Great advice from AV professionals can be found online. This award celebrates the websites of some of the top AV experts in the business."
 
 
 
 
 
 
 
abolish cancer logo design
 Thank you to @abolishcancer for letting us help.

Abolish Cancer came to us needing a logo for this ever increasingly visible brand which started with the twitter feed @abolishcancer. Companies or individuals can sponsor the feed for a day and for every visitor, the sponsor dontates $1 to the chosen cancer charity. We saw the opportunity to do something good for this company and the people it directly affects and helps, so please visit the new twitter background, logo and updated header on the blog . Follow @abolishcancer to help spread the word!

check out their blog post- start your own revolution!

 

Watermark and Afton Mountain Vineyards featured in Albemarle Magazine!
We are mentioned for our EMMA award win in May. Thank you for featuring us!
click here to download the article

 

custom designed wordpress web site

New Custom Wordpress site launched!
We were approached by Garnet to provide a custom designed, content-managed web site for their new client BR Foot and Ankle (BRFA). BRFA wanted to set themselves apart from other podiatrists by marketing their interest in sports injury without forgetting about their surgery, diabetic and other patients. The new look is edgier than what you are probably used to for podiatrists but will appeal to their target market, athletes. Thank you so much to Garnet Marketing and Blue Ridge Foot and Ankle for involving us in this fun project. We know a lot more about our feet now! 

Visit BRFA site
Visit our other custom designed websites

 

Logo Design InfographicAre you a International Spy? No? Then you might need a logo!
Check This Out and Find Out!
Click here to check out the full graphic (at a readable size)

 

 

 

 

 

 

 

Branding for Millennium Partners We Do Branding.
A lot of times a project will start with a client's immediate need, be it a business card design or a full custom web site, but this initial project often starts to change or determine their brand. That's where it gets exciting, making the full brand come together, no matter which piece the potential customer touches first- be it an ad in the paper, on tv or googling their web site, it will all flow together and have a consistent message when we are done! From inception to completion, we can help you design how your business is perceived.

 

HOT (and busy) Summer in the City!
The temps are HOT and so is the work being done right now. We can't wait to share some new stuff with you including 4 new Wordpress web site launches in the next month or two, some logos and branding work and more! From home contractors to builders to podiatrists, we are now heading into a new luxury inn, golf and a some others we will keep a secret for now. Stay cool and we'll be in touch soon! 

 

charlottesville graphic designer wes webb

WELCOME to WES!
Introducing our awesome new designer... Wes Webb. You've seen his design work around and we are so excited to have him with us. A new flavor to the watermark pot... here it is in his words:

I am a JMU [Duuukes!] alum and a surfer originally from Virginia Beach who periodically DJs on the weekends in Charlottesville as DJ WesternFront. Still dealing with living this far inland, I split my time between my motorcycle and snowboard [when weather permits either] always searching for the latest storm off the Atlantic to kick up some surf, the next hot beat to dance to, a new winding country road, and the elusive east coast blizzard, all of which will probably show up in some way, shape, or form in the next project to come out of Watermark Design.

We look forward to sharing this new talent with our clients! 


emma marketing awards

Woo Hoo! Watermark brings home 2 EMMA Awards!
Thank you to the City of Charlottesville for choosing us to design their ad campaign for summer camps (see advertising ) which won the Print Advertising category and Afton Mountain Vineyards who won the big category of the night, Overall Marketing for their rebranding campaign (from logo to label to the web site , advertising, collateral and more)! What a fun event and what great clients! 

 

 

 

 

WOW! What a crazy few months!
We are so lucky to have worked with tons of new and exciting clients recently and equally as lucky to have retained our relationships with our trusted and true clients who we love! We have several new custom designed Wordpress-managed Web sites coming up, so stay tuned for those! We have ads floating around VA and new brochures being printed for everyone from builders to schools to clean energy companies! We are doing software interface design and our first love, plenty of logos. We hope everyone is enjoying this incredible spring! Feel free to call us with any design and questions you may have!

 

custom facebook pages using fbml

 Pretty COOL! FBML... custom facebook pages!
As Social Media becomes a necessary part of your marketing plan, think about carrying your branding across all mediums, including facebook and twitter! Custom Twitter backgrounds are pretty standard, but now you can customize your facebook page with FBML, an application included in Facebook. With a little coding, you can increase your graphic presence, customize where a vistor lands and pull in feeds from other social media sites. This is pretty cool as facebook grows even BIGGER! Check out our page and LIKE us!  

 

 

Cville Niche Magazine features Watermark Design
We love Charlottesville and Charlottesville just gave us some love back!  We were chosen for Cville Niche's 10 in 20ten article. We are honored to be placed with other amazing artists in the area. Thank you! 

Click below to see the article:
http://www.cvilleniche.com/

 

WOW! Thank you! Marketing News features Watermark Design
We were just featured in the January issue for being one of reader's favorite twitterers! What an amazing list to be included on along with Mashable and Kodak and so many other distinguished marketing professionals! We are so honored.Thank you again for following!

Click below to see the article:
http://cot.ag/dmErsR

To Follow @watermarkdesign

afton mountain vineyards web design

VA Winery Goes BOLD
Afton Mountain Vineyards, a local vineyard and winery started with Watermark on their logo design which lead to their new labels. You can't miss them on the shelf so we wanted to make sure you paid just as much attention on the web. Their new site has a Wordpress CMS (meaning we designed the site and then laid it on top of Wordpress so they can easily update the site) and a bold custom design! Check them out at http://www.aftonmountainvineyards.com!

Click here to check out more of our website designs.

 

City of Charlottesville AdvertisingAdvertising : Simple and Engaging.
We are excited to be working on an ad campaign for the City of Charlottesville. Check out the latest ad for Parks and Recreation! We believe in an ad campaign that is simple, to the point and grabs attention. Whether its ballet slippers or ads for X Lounge, we make sure your ad will get results. Click here for more advertising.

  

 

 

web design charlottesville, event planning websiteWatermark goes to WordPress
Congrats to the AV Company www.theavcompany.net on their slick, new custom designed Website, which uses WordPress as the content management system (CMS). This means they can easily log in and change their own content any time they like, keeping the site nice and fresh for Google (SEO).


 

    

 
web site design charlottesvilleWe love to give back
Just a few of the recent pro bono designs we have done for Boys and Girls Club, the Big Warm Up and the Charlottesville Burn Camp...

 

 

 

graphic design, marketing collateralBlue Ridge School gets FOCUSED!
We recently got the opportunity to visit the Blue Ridge School - not your typical all boys boarding school. In fact, we wanted to capture the unique atmosphere in these new direct mail pieces and follow up brochure. The campaign was called 'focus' and communicates the importance of education, but also how the supportive environment, outdoor activities, and opportunities unique to this school, mold these boys into men. click here for more collateral.

 

 

meadowcreek web site design charlottesville Site launch for Meadowcreek Golf Course.
We were hired to design a site on a budget that made a beautiful public golf course look like a private country club experience.  click here to view web site. A 'tweed' take on the traditional... 

 

 

 

 

graphic design, web design, websiteNew site for the Building Management Co.
a new and innovative development firm here in charlottesville- very cool buildings and very cool people- check out the new site! click here for more of our web site designs.

 

 




 

iphone Application Design

Locallectual iphone app 'ilocavore' graphic design
We took the logo we had developed for locallectual and turned it into the icons needed to put the app on the itunes. We love to take a design across all applications from print to web and even to the iphone! These local ladies have put a lot of love into this project - support them by searching 'ilocavore' on itunes- there is even a free app!


The AV Company Event Invitation

The AV Company Event Invitation
Watermark had the opportunity to design an event invitation for The AV Company this past month following a recent rebranding of their logo, collateral and advertising after their acquisition of Modern Home Systems.




Emma awards for marketing excellenceWE WON! "Marketing firms in region score at EMMA awards"
Watermark Design partnered with Magnifire Marketing to win the overall marketing category at the emma marketing awards last night for our old trail village overhaul! Yeah! Thank you to Magnifire for choosing us to do the design and thank you to Old Trail Village for allowing us this opportunity! Click here to read more .

 

 

Last Updated ( Sunday, 24 June 2012 )
Read more...
 

Mark of the Month

UVA Drama poster ad campaign

The UVA Drama poster for this season is a cumulation of all 5 shows represented in one mark. These will be broken out to advertise each one but they also work together as the season's identity.

Click here for more advertising work.

 

 

 

 

what our clients think.

"We looked in four cities and interviewed seven different ad agencies before meeting with Wes and Darcy at Watermark Design.  Immediately, we knew they were different.  

We were impressed with their experience, creativity and professionalism – all of which set them apart from their competition.  It was a relief to finally find a company that we could trust to develop our corporate identity.  Watermark designed our corporate logo, business cards, letterhead and our website - all with that same creativity and professionalism.  We couldn’t be happier with the result and have continued to use them for all of our advertising and marketing needs, including brochure design, embosser and Search Engine Optimization support (SEO).  

And now because of the unique and distinguished nature of their designs and creative ideas – it is also our company that is set apart from the competition." 

Jon Swain
President, Ten Six Consulting

Click here for more.

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